Diaphora (di-a’-pho-ra): Repetition of a common name so as to perform two logical functions: to designate an individual and to signify the qualities connoted by that individual’s name or title.
This bill is certainly a bill, but it’s not my bill. It’s Bill’s bill! Where’s my bill? Bill, do you have my bill? Where’s Bill? You better find Bill and bill Bill. After all, bills are bills, and when the bills are Bill’s, they’re Bill’s bills, not my bills! Now, I want my bill, not Bill’s!!!
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Definition courtesy of “Silva Rhetoricae” (rhetoric.byu.edu)